Thursday, August 24, 2006

Coach's Sales Attendants

All SAs behave exactly the same way when you enter the shop; they look at the way you dress, the bag you carry and the shoes you wear. They look at you from head to toe and then they smile that fake smile of theirs. How superficial.

Thats why, I got a kick looking at their faces when I accompanied Eileen to buy her Coach bag. Our dressing was way too laid-back for their taste. ha!, Eil in her simple top and skirt. Me in my pseudo junk food tee and capri pants (plus black slippers!). The SAs look at us and prolly think we won't be buying anything. (that was true for me, but I just wanna see how their attitude change once 'we' looked interested in buying a bag from there.) It turned out once they sized up Eil's interest in buying the Coach Soho Signature bag, they turned from icy SA girls to eager school girls waiting to serve you. A tad too exaggerated but somewhat to that extent lah.

Amazing, how superficial some (or rather most) SAs can be.

In sales, never ever underestimate or look down on folks who dress down BECAUSE, they may just turn out to be the biggest buyer you get to serve. Which reminds me of this experience my friend Vanny told me; this auntie who looks like she really can't afford to buy anything in Loccitane (where my friend was working) actually bought 1 grand worth of products from there. 1 GRAND~! thats like 5 years worth of facial, hand, foot (whatever) cream, lotion and masks!

So there, the Loccitane SA who prolly earned the most commission that day didn't see that woman as a suan gu and poor auntie who just came from Mainland China but as a potential customer she ought to serve well.

Posted by Jo at 7:33 pm